If you want gorgeous shine, no scalp discomfort and stunning colour results - COLORINSIDER is the product for you! COLORINSIDER is Matrix first ammonia-free odourless permanent colourant with a unique and patented Oil Delivery System2 technology. The colour result is delivered in high-resolution with true, sharp and saturated results. • High-resolution colour • Full-power, sharp focus reflects. • Deeply saturated, even finish from root to tip with 100% grey coverage. • 51 intermixable shades including Clear. 15 tonal families. Perfectly-polished finish • Helps preserve the hair fibre integrity for an even, reflective finish. • Precision-calibrated palette • Optimum balance of base + reflect. • Predicable, true-to-tone shades. • No ammonia, No odour • Pleasant application, exceptional client comfort.