Keep your blonde, silver, or grey hair bright and brass-free with Matrix So Silver Shampoo. This toning shampoo neutralises unwanted yellow tones while gently cleansing and enhancing cool reflects in lightened hair. Its purple pigment technology restores clarity and shine to dull, brassy locks without stripping essential moisture — making it a must-have for maintaining vibrant, cool-toned hair at home. Why you’ll love it:✔️ Neutralises yellow and brassy undertones✔️ Brightens blonde, silver, and grey hair✔️ Gently cleanses without drying✔️ Boosts shine and vibrancy✔️ Ideal for bleached, highlighted, or natural silver hair✔️ Colour-safe purple toning formula How to use:Apply to wet hair, lather, and leave on for 3–5 minutes (or as directed). Rinse thoroughly. Follow with So Silver Conditioner for added softness and shine. Use 1–2 times per week or as needed. Perfect for:Blonde, platinum, grey, or silver hair in need of brightening and brass control.
