Max Factor Colour Elixir Lipstick 4g - 100 Firefly

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Max Factor Colour Elixir Lipstick 4g in 100 Firefly is a creamy, hydrating lipstick from the legendary American makeup house Max Factor, formulated to deliver vivid colour and a so ft, comfortable shine in one effortless swipe. Firefly is a soft nude-pink — the perfect everyday neutral for those who want a subtle, polished lip with a hint of healthy colour. About Max Factor Max Factor is the legendary American makeup house founded in 1909 by Polish-American Hollywood makeup artist Maksymilian Faktorowicz. After developing professional makeup for the silent-film era, Max Factor introduced the first consumer cosmetics in 1927 with the slogan suggesting every girl could look like a movie star using Max Factor makeup. The brand remains one of the most enduring names in accessible, high-quality colour cosmetics. Key benefits Creamy hydrating formula — enriched with conditioning agents for a comfortable, non-drying wear Vivid one-swipe colour — pigment-rich payoff for full coverage in a single application Soft natural shine — finishes between a satin and a glossy lip — neither flat-matte nor overly glossy Smooth, even application — glides on without dragging, settling into lip lines or feeling waxy Long-lasting wear — comfortable colour through meals and the working day Bullet format — classic twist-up packaging is easy to apply on the go Shade 100 Firefly is a soft nude-pink — perfect for an everyday neutral lip with a subtle, polished colour. Flatters fair to medium skin tones in particular and works for office, daytime and casual evenings. An excellent choice as a versatile everyday lip. Who it's for Colour Elixir is ideal for anyone who wants vibrant, comfortable colour from an accessible high-street formula and who prefers a creamy, hydrating finish over a dry matte. Particularly well-suited to those who reapply through the day and want a moisturising formula that doesn't dry the lips out. How to apply Start with clean, exfoliated lips; apply lip balm beforehand if your lips are dry Use a lip liner for crisp definition (optional), then apply Colour Elixir straight from the bullet Start at the centre of the lips and work outwards along the natural lip line Blot with a tissue and re-apply for a more saturated, longer-wearing finish Top up through the day for continuous comfortable colour Specifications Size: 4g Shade: 100 Firefly Finish: Creamy, soft shine Format: Bullet (twist-up) lipstick Brand: Max Factor Range: Colour Elixir Show more