Max Factor Lipfinity Lip Colour 120 Hot is a long-wearing two-step lip colour from American beauty brand Max Factor. Featuring a long-wear pigment base plus a moisturising top coat, this Lipfinity 120 Hot delivers up to 24 hours of high-pigment colour with comfortable, kiss-proof wear. About Max Factor Max Factor is an American beauty brand founded by Hollywood makeup artist Max Factor in 1909, internationally celebrated for its accessibly priced, complexion-perfecting makeup. Lipfinity is one of its most iconic long-wearing lip products. Key features Format: two-step long-wear lip colour Shade: 120 Hot Wear: up to 24 hours Includes: liquid pigment base + moisturising top coat Finish: high-pigment, comfortable Who it's for Best for those who love long-wearing lip colour and want a kiss-proof Max Factor finish — and a great choice for fans of Lipfinity. How to use Apply the liquid pigment base evenly to clean, dry lips. Allow to dry completely (about 60 seconds). Apply the moisturising top coat over the pigment. Reapply the top coat through the day for added comfort. Specifications Format: Two-step lip colour Shade: 120 Hot Wear: Up to 24 hours Brand: Max Factor Range: Lipfinity Gender: Women