Michael Malul is a modern American fragrance brand founded by Hanan Malul around 2019, focused on delivering luxury-inspired perfumes at more accessible prices. Although it was initially marketed as Michael Malul London, the company is primarily based and produced in the United States. The brand aims to bridge the gap between designer and niche perfumery by offering scents that are both distinctive and easy to wear, using professional perfumers and globally sourced ingredients. Its fragrances typically feature popular notes like citrus, vanilla, woods, and spices, resulting in mass-appealing yet slightly elevated scent profiles. Collections such as Citizen Jack and Jet Black highlight its range, while collaborations with organizations like Esquire have helped expand its visibility. Overall, Michael Malul is positioned as a commercial niche-style brand that emphasizes self-expression and storytelling, though some critics note its strong marketing focus and similarities to existing popular fragrances.
