MooGoo Milk Shampoo is a gentle, natural shampoo designed for sensitive or itchy scalps. It’s free from SLS and sulphates, using mild coconut and glucose based cleansers that clean effectively without stripping natural oils or causing irritation. This scalp friendly formula includes Piroctone Olamine to help soothe and balance the scalp, while Milk Protein supports hair strength and helps restore the hair’s natural protective layer. There are no silicones, so you won’t get that heavy build up or residue left behind. Key Features Natural, gentle shampoo for all hair types and sensitive scalps SLS free and sulphate free for a mild cleansing experience Piroctone Olamine helps soothe and support the scalp Milk Protein helps strengthen hair and protect the hair shaft No silicones, no heavy residue or build up Suitable for dandruff, psoriasis, dermatitis, eczema and dry itchy scalps Family friendly and suitable for all ages and hair types Colour safe and ideal for those wanting a natural alternative Why it worksThis shampoo uses a blend of five natural cleansers instead of harsh detergents. It may not foam as intensely as traditional shampoos, but it delivers a cleaner, calmer scalp without drying or irritation. The formula supports long term scalp health, making it a great option for anyone with sensitivity or dryness. MooGoo originally developed this formula for a family member with a very irritated scalp, and it has since become one of their most loved products, with thousands reporting healthier scalp comfort.