Nike: Better is Temporary

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Discover the ethos-driven design formula that redefined an industry. This book offers an unprecedented, behind-the-scenes look at the internal philosophies that drive the world’s l eading athletic brand. Beginning with the landmark "Breaking2" project, this immersive publication explores five thematic pillars: performance, brand expression, collaboration, inclusive design, and sustainability. It is a masterclass in creative problem-solving, combining 500 color illustrations with insights directly from Nike’s design team. Features: "Crafting Color" bonus chapter and a half-tone dot pattern cover featuring Eliud Kipchoge. Author Sam Grawe 320 pages Hardback cover Deconstructed Spine Show more