UK electronic pop icons Pet Shop Boys return with a brand-new studio album Nonetheless, preceded by first single "Loneliness". Produced by James Ford, the music on Nonetheless is both uplifting and reflective, mixing electronics, live instruments, and orchestral arrangements. The songs are very melodic and quintessentially Pet Shop Boys with a fresh, open sound, bringing together classic strands of PSB song-writing and moving them in new directions. Having sold in excess of 50 million records, Pet Shop Boys are easily the most successful UK duo of all time. BRIT awards and Grammy nominations have been numerous, including in 2009 when Pet Shop Boys won the BRIT for outstanding contribution to music; in 2000 Pet Shop Boys’ song-writing was rewarded with the Ivor Novello award for Outstanding Contribution to British Music - with over 70 hit singles spanning five decades, song-writing remains resolutely at the core of Pet Shop Boys’ continuing relevance and success.
