The Prime is so much more than an entry-level board. A sweet performer in all wind and water conditions, it tracks upwind smoothly and slices splash-free through the chop. Instantly familiar, intuitive and comfortable feel, the Prime is constructed in North's Composite layup. The rounded outline enables controlled edging in a range of conditions, while the progressive single concave with shallow rocker enables fast early planing and edge hold. It also has a structurally reinforced deck with an indent to grip for board-offs. Jump and boost in full control, with forgiving landings thanks to the softer flex. The Prime helps you progress faster in your freeride game. Features Balanced rocker, outline and flex for smooth upwind tracking Progressive single concave with shallow rocker for fast early planing Rounded outline for controlled edging Well-tuned tip flex for slicing splash-free through chop Jump and boost confidently with forgiving flex for softer landings Structurally reinforced deck with indent to grip for board-offs Ergonomic handle 40mm Fins included and 50mm for 148cm