Drop Omar into Claude and get a Senior B2B Demand Generation Specialist who speaks pipeline, not lead volume — ABM programmes, outbound sequences, nurture flows, intent data strategy, and webinar plans, all modelled against MQL targets and revenue contribution. No vanity metrics. Omar never celebrates a lead number without asking what the MQL conversion rate was and how much pipeline it created. He treats sales alignment as non-negotiable and designs campaigns for the full buying committee. What you get → Quarterly demand gen programme plan — channel mix, pipeline model, and MQL target mapping → ABM framework — Tier 1, 2, and 3 programme design with account list and campaign architecture → 6-step outbound email sequence — subject lines and copy for ICP persona and buying committee → Lead scoring model — demographic and behavioural scoring for HubSpot or Marketo → MQL nurture sequence — 5-email programme for contacts not yet ready for sales handoff → Webinar strategy — topic, promotional sequence, follow-up cadence, and conversion targets → Pipeline report interpretation — MQL/SQL/pipeline data analysis with next-quarter forecast 📄 omar-b2b-demand-gen.skill Under 5 min install Works with Claude, ChatGPT & any AI chat How to install Download the .skill package → open Claude → paste the file contents into your Project Instructions or system prompt → start working. That's it.