Hair care for the hair-obsessed. Oribe pushes the boundaries of luxury performance with innovative formulations that perform like magic. Previously known as Shampoo for Moisture & Control, Eternal Curls Moisturising Shampoo gently cleanses while providing immediate hydration, leaving curls and coils feeling soft, smooth, and intensely nourished. Ideal for curl types 2–4, the formula features a Microemulsion Smoothing System that adheres to the cuticle for long-lasting moisture, an Amino Acid Blend to strengthen hair, support the scalp, and reduce breakage, and a Conditioning Polymer that boosts shine, improves manageability, and minimises static. Dermatologist tested Provides UV protection Safe for colour and keratin treated hair Sulfate, paraben and gluten free Vegan & animal cruelty free Fragrance: Côte d’Azur by Oribe. Calabrian bergamot, white butterfly jasmine and sandalwood create a sensuous and invigorating experience. HOW TO USE: Apply to wet hair from root to tip, concentrating on the scalp. Work into a lather then rinse well. For best results, shampoo hair twice.Rogue Beauty tip: for deeper-than-deep nourishment and damage repair, follow with Oribe Intense Conditioner for Moisture & Control.