Purchase the Pentax 17 and receive a Film Develop & Scan Voucher! Redeemable for one complimentary 135 C-41 film develop + scan, valued at HK$48 originally; no expiry date Key Highlights: Half-frame format: capture up to 2× more frames per roll Compact and lightweight — built for everyday carry Zone focus system with multiple distance settings Built-in flash with fill-flash capability Aperture-priority auto exposure "It's time for film" Photography is an art in which the camera captures light, then forms an image of a scene based on that light. You can use the light to create your own image, using it boldly on some occasions, or more sensitively on others. A film camera portrays the scene exactly the way you read the light and intend to capture it on a photograph. While film cameras have had a long history, you will discover a new value in a film camera. What’s the film camera? As the name implies, this is a camera that uses film as its recording medium. Digital cameras record images using electrical signals, but film cameras create pictures by exposing the photosensitive layer of the film to light. What’s the half-size format? Film comes in many formats, but the most popular is the 35mm format (36mm x 24mm frame size) — what we call full size in digital photography. The half size is a format in which two pictures (17mm x 24mm) are captured in a single 35mm-format frame, meaning that you can double the number of pictures that can be captured on a single roll of film — 72 pictures on a roll of 36-expsoure film, or 48 pictures on 24-exposure film.