Color Shampoo offers a gentle cleansing experience that helps maintain the vibrancy and luminosity of your hair color. Your hair will feel silky, and the color stays vivid and brilliant even after 12 washes*. The key ingredient in this formula is a unique rice peptide blend that minimizes pigment fading for up to 12 washes*. Additionally, tara tannins and the refreshing properties of young sunflower leaves help safeguard your hair color. An extract derived from white mallow enhances hair shine significantly. This shampoo is free from silicones, sulfated surfactants, artificial colors, and PEG. *This claim is supported by a clinical trial involving 22 participants over a period of 28 days, focusing on colored hair.
