Fragrance Note: Amber Formulation: Spray Ingredients Disclaimer: Ingredients and product information may be subject to change. Always refer to the product packaging for the most up-to-date information. What if theres another way? Paradigme, the new signature masculine fragrance by Prada. A fragrance that transcends traditional preconceptions by asking what if theres another way A question as an invitation to experiment and open new perspectives Confidence is redefined as curiosity, strength as finesse, and success as the freedom to create your paradigm Another way to name a fragrance Paradigme : [pa-ruh-dym] noun A new perspective A new way of thinking, doing, being An augmented anagram of Prada creating a direct connection with our feminine icon: Paradoxe Another way to compose a fragrance Paradigme Eau de Parfum Paradigme Eau de Parfum rethinks the traditional way to create a fragrance Our master perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville decided to open a new olfactive paradigm by inverting the traditional fragrance composition architecture, tracing from the bottom up in a reversed pyramid; a symbolic echo of the iconic Prada triangle itself The result is an avant-garde yet highly sophisticated Ambery Woody signature oscillating between enveloping warmth and exhilarating freshness Opening on the warm sensuality of ambery woods composed of Peru Balm and Benzoin resin and vigorous Guaiac wood At the heart, an iconic green Bourbon Geranium this time reinvented with floral rosy facets unfolding on a fusing Calabrian Bergamot Heart and airy musks uplifting the entire composition The obsession for this composition was audacity, the audacity to challenge classicism propose a new model, more sensual and magnetic Marie Salamagne, Master Perfumer
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