We partnered with internationally recognized artist Alex Voinea to create one of the brightest graphics I’ve ever put on a ski! Born in Romania, Alex left after the revolution and now practices his craft out of a sunny studio in Spain. Alex has become a master of his technique, as the slightest variation in timing while pouring the paint can alter the entire creation. His precise movements are smooth and effortless, aiming to capture a vibrant and colorful moment in time and space. His movements appear very freeform, but are extremely calculated to create the exact look he’s going for. This Joyride ski’s wild style and bright colors pop off like no other graphic! I’m only building 350 pairs of these Limited Edition skis and hand-signing and numbering each. Act fast to get these skis on your feet, like Alex’s paintings the opportunity to seize the perfect moment won’t last forever! See Alex in action on his Instagram and more of his incredible paintings on his website
