Any mention of "us," "we," "our," etc is by Pro-Ject, not AV One. The phono cartridge is one of the most sound-forming and sonically critical part of a turntable. It transforms the physical grooves of a record into an electrical signal. This signal determines the base quality of the music playback. Moving-Magnet (MM) cartridges are the most common and affordable solution. These can be manufactured less expensive compared to Moving-Coil (MC) and an additional advantage is the replaceable stylus. Our goal was to design a cartridge which delivers a high-quality music playback while keeping the price as low as possible. The Pick it MM E is the perfect starting point for every budget vinyl lover. Ultimate price-performance ratio The Pick it MM E uses a low mass system which is realised with a miniature neodymium generator magnet. Due to the lower inertia the result is a clear improvement of tracking accuracy. The conical diamond tip delivers a warm and smooth high quality audio reproduction with low background noise. The enclosure is made of resonance optimised ABS which results in a total weight of around 5,5 grams. The highly damped body effectively reduces mechanical vibration induced colorations to a vanishing level. Features NEW entry level Pick it MM cartridge NEW Pro-Ject Audio cartridge design Low mass moving magnet system Improved tracking due to low inertia Highly damped ABS body reduces mechanical vibration Very low colouration and low noise playback Musical all-purpose cartridge Conical diamond 1/2-inch mounting standard Special design protects the stylus Technical Specifications Cartridge principle: MM (Moving-Magnet) Output voltage at 1 kHz: 3,8 mV (3,54 cm/sec) Tracking ability at 315Hz: 70 μm Dynamic compliance: 14 μm/mN Frequency response: 10 - 20 000 Hz +/- 2dB Stylus type: Conical Tracking force, range: 1,8 - 2,2 g (mN) Tracking force, recommended: 2,0 g (mN) Height stylus tip to top mounting surface: 18,2 mm Tracking angle: 23° Recommended load resistance: 47 kΩ Cartridge weight: 5,5 g