Pur Gum offers a range of aspartame-free gum and mints in a variety of flavours, for a healthy and natural alternative to mainstream minty products. Unlike their conventional counterparts, Pur Gum products are completely free from damaging chemicals, meaning you can be minty fresh without worrying about any nasty side effects. Aspartame, often found in diet products and sugar-free alternatives, is a sugar substitute. Pur Gum banishes the use of this substitute in their gum and mint products because the much-used compound has been linked to a number of illnesses, like cancer and cardiovascular disease. By choosing Pur Gum, you’re choosing the safest and most natural option. About this brand: Founded in 2010, Pur was built with the vision of making simple substitutions to promote a healthier lifestyle, at fair prices and without compromising on taste or quality. With a growing number of dietary restrictions and health-conscious consumers, Pur Gum’s passionate team set out to create products that everyone could safely consume, enjoy, and share! Ingredients: carnauba wax, glycerol, gum arabic, gum base, malic acid, tocopherols, citric acid, Natural flavour, Xylitol