A rate you can charge with confidence and actually explain Most therapists set their rate one of two ways. They copy what someone else charges, or they pick a number that feels reasonable and hope it works out. Neither approach tells you whether your rate actually covers what you need. The Rate Planner works backward from your real numbers. Enter your income goal, your practice expenses, how many clients you want to see each week, and how much time you plan to take off. It calculates three rates: your minimum sustainable rate, your recommended rate, and your stretch rate. Not one number to take or leave, but a clear range that shows you exactly where you stand and what each option means for your practice. It also shows you something most therapists have never calculated. Every week of time off you take affects what you need to charge per session to hit your income goal. The Rate Planner shows you exactly how much, so your rate accounts for the way you actually want to work, not just the way you work when everything goes perfectly. One session covers the cost of this tool. What you learn from it can change what you charge for every session after that.
