Why you'll love it A demi-permanent colour in this shade An acidic demi-permanent gloss/toner, tones and adds shine without lifting Gentle, low-pH, conditioning Salon-quality Redken colour Mixed with the appropriate processing solution/developer Salon-quality Redken colour. Redken Shades EQ is an acidic demi-permanent gloss that tones, glosses and adds incredible shine without lifting. What it does for your hair Shades EQ is an acidic (low-pH), deposit-only demi, so it tones, glosses, corrects and refreshes without lifting or damage, leaving hair with incredible shine and condition. It fades softly, ideal for toning, glossing and blending grey. How to use it For professional use. Carry out an allergy alert test at least 48 hours before every application (see below). Mix with the appropriate Redken Processing Solution, apply, process, then rinse and follow with colour-safe care. Who it's for This one's for anyone wanting glossy, gentle demi toning with professional results. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, and Redken Shades EQ is a benchmark professional colour. Build your routine Keep colour looking rich and glossy with gentle, colour-safe care. Find a suitable wash in our shampoo collection, explore more across our hair products, or browse our shop by brand pages for your favourites. Free UK delivery on all orders. This product is mixed with a developer and contains ingredients that can cause an allergic reaction. Always carry out an allergy alert test according to the instructions at least 48 hours before each use, even if you have coloured your hair before. Not intended for use on under-16s. Wear suitable gloves, avoid contact with the eyes, and do not use on an irritated or damaged scalp.