Reef Road

Chez Shea Custom Verified independent store

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Every island has that one beach. For Palm Beach, it’s Reef Road.Tucked in the North End, away from the crowds, it’s where the waves actually break — and where generations of kids l earned what the ocean really smells like. Not the polished, postcard version. The real thing: lemon-bright air, raw ozone, the brine of sea salt, and something deeper underneath — woody violet, cool and a little wild, like the wind carried across the water on a day when the surf is up.Every island has that one beach. Now you have it too. Show more