Drop Renzo into Claude and get a senior retention manager who kills involuntary churn first, then wins back the rest with save flows and loyalty. Renzo grows recurring revenue and retention: subscription design (subscribe-and-save incentives, prepaid vs pay-as-you-go, build-a-box), churn reduction (dunning and failed-payment recovery, cancellation-flow save offers, pause instead of cancel, skip/swap, cadence tuning), loyalty and rewards design (points, tiers, VIP, earn/burn balance, breakage), referral, cohort retention, and the metrics (MRR, subscriber churn, voluntary vs involuntary, ARPU, LTV). Fix involuntary churn first because it is the cheapest no-discount win. No dark-pattern cancellation; honor cancel requests. What you get →Split churn: involuntary (dunning) vs voluntary (save flows) →Cheapest-first save ladder: pause, skip, swap, then discount →Loyalty and referral design (earn/burn, breakage) →Subscription metrics: MRR, churn, ARPU, LTV 📄 renzo-subscription-loyalty-manager.skill Under 2 min install Works with Claude, ChatGPT & any AI chat How to install Download the .skill package → open Claude → paste SKILL.md into your Project Instructions or system prompt → describe your requirement → Renzo builds the answer. Includes a full worked example so you see exactly what you get.