Bernard C. BeinsCambridge University PressEdition: 4, 11/22/2018EAN 9781108456746, ISBN10: 110845674XPaperback, 534 pages, 24.8 x 17.5 x 2.3 cmLanguage: EnglishResearch Methods is an introduction to the importance of scientific research in everyday life and uses familiar examples to keep students engaged. The text analyzes controversies in psychology to stimulate student interest while explaining crucial methodological concepts. It presents ethical issues related to research, as well as social and cultural factors that might affect it, and provides a comprehensive introduction to a wide variety of methodologies. Through this book, students will learn how to generate research questions and select appropriate methodology, as well as to write a successful research report.PrefacePart I. Understanding Research1. Psychology, science, and life2. Ethics in research3. Planning researchgenerating a research question4. Practical issues in planning your research5. Measurement and samplingPart II. Experimental Approaches6. Conducting an experimentgeneral principles7. Experiments with one independent variable8. Experiments with multiple independent variables9. Expanding on experimental designsrepeated measures and quasi-experimentsPart III. Correlational and Nonexperimental Designs10. Principles of survey research11. Correlational research12. Studying patterns in the natural worldobservational approaches13. Research in depthlongitudinal and single-case studiesPart IV. Culture and Research14. People are differentconsidering culture and individual differences in researchAppendix A. Writing a research reportAppendix B. Statistics reviewAppendix C. Statistical tablesReferencesIndex.
