ROUGH.RIDER by KEVIN.MURPHY Available in Canada at Curious Salons For:All hair types — ideal for creating strong, defined, and matte styles with lasting hold and texture. Description:Get down and gritty with KEVIN.MURPHY ROUGH.RIDER, a strong-hold styling clay that delivers definition, structure, and a slick matte finish. Its unique oily-gritty texture allows you to shape, mold, and control your look while keeping hair flexible and touchable. Infused with antioxidants and naturally fortifying extracts, ROUGH.RIDER doesn’t just style — it strengthens. Designed to seal split ends and protect the hair as it holds, this hardworking formula gives you a bold, lived-in texture that lasts all day (and night). Who It’s For:Perfect for anyone looking for a firm hold with a matte finish — great for short to medium styles and unisex everyday texture. What It Does:• Provides a strong, flexible hold• Delivers a matte, defined finish• Helps strengthen and protect hair• Seals rough or split ends• Ideal for structured or undone styles When To Use:Use on damp or dry hair to sculpt, define, and hold your style in place. How To Use:RUB. APPLY. DRY. Rub a small amount between your palms to warm, then distribute evenly through damp or dry hair. Shape and style as desired. Key Ingredients: Soybean Extract: Adds natural shine and helps condition the hair for a soft, touchable finish. Bamboo Extract: Strengthens hair and helps protect against breakage. Patchouli Oil: Balances and nourishes, leaving hair healthy and revitalized. Why You’ll Love It:Because ROUGH.RIDER is more than a styling clay — it’s a performance-driven essential that gives you the matte texture, strong hold, and durability your style demands, with the added bonus of hair-strengthening care.
