The base spirit of some of the greatest and most delicious cocktails — Mojitos, Cuba Libres, Mai Tais, Daiquiris — has historically been undrinkable on its own. SelvaRey set out to change all that. They decided to make a white rum fine enough to sip on the rocks, but that would elevate, rather than bring down, a great drink.A three-year-old rum brings the youth and vibrancy of fresh-cut sugarcane which is rounded out with notes of caramel and butterscotch from a mature five-year-old rum. This blend is delicately charcoal-filtered to remove the color, leaving elegance in its place.Tasting Notes: Vanilla, Key Lime Pie, Citrus, Pineapple40% ABVAWARDS94pts Tasting Panel - Highest rated white rum everFifty Best — Double Gold Medal SelvaRey (which loosely translates to “King of the Jungle”) was founded in 2014 in California by Seth and Mark Gold (Robert Herzig is also a co-owner); however, the single-estate rum is distilled in Panama. After the rum’s launch, singer Bruno Mars came on board as a co-owner and the “creative vision” of the brand.