This lilac toning gel shampoo nourishes natural, colour-treated or highlighted blonde hair, while neutralising brassy or yellow tones to revive the brightness of a fresh blonde. The result is a beautiful radiant and luminous blonde Florentina iris and a blend of violet pigments colour-corrects unwanted brassy and yellow tones while almond butter, rich in omega-6, provides visible shine and a vitamin rich conditioning complex leaves lengths feeling nourished. KEY INGREDIENTSFlorentina Iris and a blend of Violet Pigments : colour-corrects unwanted brassy and yellow tones. Buriti Oil, known as ‘Nectar of the Gods’ in South America, extremely rich in provitamin-A (beta-carotene) & Almond Butter, rich in Omega-6 : provides visible shine Rich Vitamin Conditioning Complex : leaves lengths feeling nourished. HOW TO USE Apply onto wet hair, gently lather then rinse thoroughly. Follow with Shade Variation Conditioner Baby Blonde to detangle and protect. USER TRIAL RESULTS Application of the Baby Blonde Shampoo & Conditioner : Results after 2 weeks : 93% : the products left the blonde in my hair looking fresh 93% : the products visibly neutralised brassiness 93% : the products left my hair looking brighter9 out 10 people : the products visibly neutralised yellow tones *Based on a consumer self-assessment test conducted on a panel of 120 people after 2 weeks of use INGREDIENTS AQUA/WATER/EAU, SODIUM COCOYL ISETHIONATE, SODIUM METHYL OLEOYL TAURATE, COCAMIDOPROPYL BETAINE, FRAGRANCE (PARFUM), POLYACRYLATE-33, LAURYL GLUCOSIDE, SODIUM CHLORIDE, SODIUM PCA, SODIUM BENZOATE,PANTHENOL, POTASSIUM SORBATE, KAOLIN, PHYTANTRIOL, POLYQUATERNIUM-10, SACCHARIDE ISOMERATE, MAURITIA FLEXUOSA FRUIT OIL, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, GLYCERIN, HYDROGENATED VEGETABLE OIL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, IRIS FLORENTINA ROOT EXTRACT, BUTYROSPERMUM PARKII (SHEA) BUTTER, CITRIC ACID, SODIUM CITRATE, TOCOPHEROL, MORINGA OLEIFERA SEED OIL, SODIUM HYDROXIDE, HC BLUE NO. 16, BASIC RED 51.
