Why Peg Paste?Your enamel is 97% hydroxyapatite. Peg Paste is made with that same mineral. It doesn't just clean the surface; it puts mineral back into the surface daily wear strips away. Backed by clinical studiesIn human research, hydroxyapatite matched fluoride for caries prevention over an 18-month randomised trial in adults,¹ remineralised enamel in a 2024 meta-analysis,² and reduced dentine sensitivity in a 2023 meta-analysis.³ Micro-hydroxyapatite, not nano. Around one micron, over 90% under 2.5: a tightly specified grade of the same mineral your enamel is made of. ✓ No fluoride, sulphates, parabens, synthetic sweeteners or artificial colours✓ Under 15 ingredients, all with purpose✓ Formula reviewed by Dr Cate Gerber, our Chief Dental Officer✓ Australian made and owned. Vegan, Halal certified, Family owned✓ Micro-hydroxyapatite sourced from Portugal, ISO 9001:2015 certified The ritualMorning → Intense Mint or Natural MintEvening → Sacred CloveTwo minutes, twice daily. At night, spit, don't rinse. Hours of contact instead of minutes. What's insideOur three signature formulas, doubled. Intense Mint · 2 tubes: Bold, sharp, cooling. Mornings.Natural Mint · 2 tubes: Gentle, mildly cool. Everyday.Sacred Clove · 2 tubes: Warm, herbal, clove oil and miswak. Six tubes of the three we're known for.
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