Soft Pinch Matte Bouncy Blush

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Why you’ll love it: We’re not advocating for blush blindness, but we also couldn’t blame you if you wanted just “one more tap”. The cloud-like texture of this Best of Beauty winner is so satisfying to touch and the pigment it packs builds and blends beautifully—for a bright and bold or soft and natural look. How you’ll use it: Select your choice of Hope (nude mauve), Happy (cool pink), Worth (true rose), Alive (bright coral orange), four flattering shades designed to complement various skin tones. Use your finger or favorite blush brush to apply directly on the apples of your cheeks—and don’t forget to blend. Show more