Red Band Swedish Fish are the original — the iconic soft, chewy fish-shaped gummy sweets that have been a Swedish confectionery classic since Red Band launched them in Sweden in the 1950s. Each piece is a distinctive red fish shape with a soft, smooth texture and a bold, sweet berry flavour that is completely unlike any standard fruit gummy. One of the most beloved gummy sweet formats in the world.Why you'll love them The original iconic Swedish Fish — soft, chewy and distinctively flavoured Bold, sweet berry flavour — unlike any standard gummy sweet Smooth, dense texture with no gelatine — the original Swedish Fish formula 100g sharing bag at £1.49 From Red Band — the original Swedish confectionery maker since the 1950s The original Swedish FishRed Band invented the Swedish Fish in Sweden in the 1950s, and the format has remained essentially unchanged because it doesn't need to change — the distinctive fish shape, the smooth dense texture and the unique berry flavour are all part of what makes Swedish Fish one of the most recognisable and loved gummy sweets in the world. A genuine retro classic now available in the UK.Also try: Red Band Dizzy Dolphins 90g and Red Band Sour Starfish 90g.Product details Brand: Red Band Type: Gummy sweets — fish shaped Flavour: Berry — the original Swedish Fish flavour Weight: 100g Origin: Sweden / Netherlands (Red Band, founded 1950s) Format: Share bag Suitable for: Vegetarians (please check packaging for full allergen information)