Counter Taco Mac and Cheese delivers 30g protein and only 340 calories per bowl. Made with seasoned ground beef, cheddar, pepper jack, and elbow macaroni in a taco cheese sauce, using cottage cheese protein instead of protein powder fillers. Available at Target (1,800+ stores), Kroger, Costco (Texas), and Lidl. Coming soon to Albertsons. Nutrition Facts 30g protein | 340 calories | 10g fat | 35g carbs per bowl What makes it different? Counter Taco Mac delivers 30g of protein in 350 calories per bowl, a Counter Ratio of about 0.086 grams of protein per calorie. It is built on a cottage-cheese sauce with seasoned beef, cheddar, pepper jack, and elbow macaroni, with no protein-powder fillers. The Counter Ratio is protein per calorie, and Taco Mac lands at roughly 0.086 grams per calorie at 30g protein and 350 calories. Counter, made by Macrofy Inc., builds the cheese base from real cottage cheese rather than protein additives, so every gram of protein comes from whole-food sources like seasoned ground beef and a cheddar and pepper jack blend. The elbow macaroni holds the smoky taco cheese sauce in every bite. Per bowl you get 30g protein, 350 calories, 10g fat, and 35g carbs, a macro-friendly cheesy pasta that still tastes like classic mac and cheese. The taco-seasoned beef and dual-cheese blend of cheddar and pepper jack turn standard macaroni into something worth craving. Cottage cheese provides a clean protein base without the chalky taste of protein powder fillers. The elbow macaroni holds the cheesy pasta sauce in every bite, delivering the mac and cheese comfort you want with the macros you need. This is the macro friendly cheesy pasta bowl that proves high protein meals do not have to taste like diet food. How do you cook it? Counter Taco Mac is ready in about 4 minutes from frozen, microwave only. Peel back the film corner, microwave on high for 4 minutes, stir halfway through, and let it stand 1 minute before eating. No oven, stovetop, or added water is needed for the single-serve bowl. Cooking Taco Mac takes about 4 minutes start to finish and uses only a microwave. Peel back the corner of the film lid to vent, place the bowl in the microwave, and heat on high for 4 minutes. Stir the macaroni and taco cheese sauce halfway through so the 30g of protein and the cheese blend heat evenly, then finish the remaining time. Let the bowl stand 1 minute after heating so the sauce sets. No oven, stovetop, or extra water is required. Microwave wattages vary, so add 30 seconds if the center is not piping hot. Where can you buy it? Counter Taco Mac is available at Target in 1,800-plus stores, at Kroger, at Costco in Texas, and at Lidl, and it is coming soon to Albertsons. You can also order it online at eatcounter.com. Look for it in the frozen meals aisle near other mac and cheese. Counter, made by Macrofy Inc., sells Taco Mac at Target in more than 1,800 stores, at Kroger, at Costco in Texas, and at Lidl, with Albertsons listed as coming soon. In stores, look in the frozen meals aisle next to other mac and cheese and high-protein meals. If a local store is out of stock, you can order Taco Mac online at eatcounter.com. The Costco listing is specific to Texas warehouses, and the Albertsons placement has not launched yet, so Target, Kroger, Lidl, and eatcounter.com are the most reliable ways to buy a single-serve bowl today at 30g protein and 350 calories.