Despite many predictions that the internet and e-commerce would kill the high street, independent retail is far from dead. While big-chain high-street retailers have suffered through lack of originality and crippling overheads, new independent retailers are rapidly growing in number and rejuvenating neighbourhoods across the world. Flexible, energizing pop-up shops are becoming an increasingly popular and effective strategy not only for new businesses but also now for established brands. To catch the attention of busy customers passing by and build an engaging shopping environment that stands out from the competition, the savvy shopkeeper needs to get creative - and it needn't cost the earth. Product details Format Hardback | 288 pages Dimensions 195 x 250 x 30.48mm | 1,240g Publication date 14 Nov 2017 Publisher Thames & Hudson Ltd Publication City/Country London, United Kingdom Language English Illustrations note 38 Illustrations, black and white; 333 Illustrations, color ISBN10 0500519617 ISBN13 9780500519615
