The Shampoo is a concentrated formula packed with potent natural active molecules that successfully addresses a wide range of hair concerns: from beauty to strength and from growth to dandruff. The ERNESI 1978 Shampoo is likely the highest performance shampoo you can find. Originally conceived for men, The ERNESI 1978 Shampoo has been loved by everyone who has tried it! Thanks to biotin and natural extracts of nettle and burdock, it helps regulating sebum levels and promoting keratin production, improving the health of both scalp and hair. piroctone olamine provides an antibacterial effect that helps combat dandruff and itching while balancing sebum production. When used regularly, it keeps both scalp and hair in a healthy condition, with purifying properties that support hair’s natural strength and growth. It features a distinguished, crisp natural fragrance inspired by the unique geology of Le Marche, where sandy beaches and glacial mountains are just an hour apart. HOW TO USE: Apply a couple of pumps (approximately 0.5 fl. oz.) and massage gently but thoroughly into wet hair. After rinsing, apply another dose and leave it on for a few minutes. Rinse again. ACTIVE INGREDIENT: Nettle extract Biotin piroctone olamine Burdock extract