After this, the AI stops defaulting to generic SaaS copy and starts writing pages, audits, outreach, and lifecycle emails that match the specifics of your offer and your buyer. Who this is for Founders and solo marketers running growth without a team behind them. You've watched the AI generate "Boost your productivity!" headlines for every product you've fed it. You want it to interrogate the offer first, then write copy that says something a real customer would actually nod at. Before — default Claude, prompt: "Write a landing page for my project management tool" Streams a generic SaaS page: "Supercharge Your Team's Productivity!" "Streamline workflows. Boost collaboration. Ship faster." [Feature bullets. Three pricing tiers. Stock testimonial placeholders.] Polished. Says nothing specific. Doesn't sound like you. After — same prompt, with Solo Marketer Set installed Q: Who is the page for? (PMs / engineers / both) Q: What's the one job they hire your product for? Q: What's the alternative they're using now? Q: What do they hate about it? Q: Why are they on THIS page (researching, comparing, ready to buy)? [three more questions, then writes:] "For PMs who run sprint planning in a tab next to Slack." "The replacement for the workflow you've patched together from Notion, Linear, and a Google Doc." [Hero with 3 headline alternatives. Body with concrete customer language. CTA with 2 alternatives.] What's inside page-copy — interrogates the offer first, then writes headlines + body + CTAs that say something specific conversion-audit — returns prioritised fixes across seven dimensions (not "try a different button color") cold-outreach — writes outreach that opens conversations: specific subject lines, plain body, one clear ask lifecycle-emails — writes the welcome → activation → re-engage flow against actual user behavior, not generic templates Three ways to use this Paste it (any AI, 30 seconds, no install)Open the .md file, copy contents, paste into Claude / ChatGPT / Cursor / Perplexity with: "Read this and apply it whenever the task it describes comes up in our conversation." Done. Install it (Claude Code / Cursor users)Drop the unzipped folder into ~/.claude/skills/ (Claude Code), .cursor/skills/ (Cursor), or your IDE's equivalent. Auto-loads next session. New to AI assistants? Get Claude free at claude.ai, then use Option 1. €24 — four skills · sum of parts €28
