Toothpaste for those sensitive to tastes! Our Flavorless Mineral Toothpaste is powered by hydroxyapatite without any flavors creating an extra gentle formula for our most sensitive consumers. You will love that it does not contain artificial sweeteners, sugar, essential Oils or extracts, or “natural flavors” and is more allergy friendly. As with all our products, Flavorless Mineral Toothpaste is 100% clean, safe and naturally effective at strengthening, remineralizing and protecting the teeth. WHY YOU'LL SMILE Fluoride-free, paraben-free, vegan and cruelty free Powered by Hydroxyapatite to strengthen, remineralize and protect tooth enamel Flavor free formula that is extra gentle for our more sensitive consumers Antiplaque and naturally whitening 100% safe with proven, effective ingredients. Safe enough to eat! No harmful chemicals like sodium lauryl sulfate (SLS), propylene Glycol, artificial flavors, dyes or teflon. Transparent ingredients with no “natural flavoring” hiding When used twice daily, one 3.4 oz. Tube lasts about 3 months HOW TO USE FOR SPARKLY RESULTS Apply as much toothpaste as you like and brush in gentle, circular motions for 2 minutes when you get up in the morning, after lunch and after dinner for clean, white teeth. For optimal results we recommend our simple, 3 step or care routine: Floss, Rinse and Brush (with no spitting). Our products are safe enough to eat. But don’t, because that would be weird! Our Ingredients All of our ingredients are safe, clean, and effective. Learn more below: Hydroxyapatite Restores Tooth Enamel Xylitol Inhibits Bad Breath Silica & Calcium Carbonate Naturally Gentle Scrubbers Stevia, Sorbitol & Erythritol Natural Sweeteners