Wella Professionals EIMI Texture Touch Reworkable Matte Clay delivers professional-grade styling versatility with its unique lightweight formula that creates natural-looking texture with effortless control. This sophisticated 75ml styling clay features a special blend of minerals and beeswax that provides just the right balance of hold and flexibility, allowing for precise texture creation with the freedom to rework and reshape throughout the day. Unlike conventional styling products that can feel heavy or create an artificially styled appearance, this intelligent formulation gives you the freedom to create deliberately undone, lived-in looks with a natural matte finish that enhances hair's texture without any unwanted shine. The result is professional-level definition and control with remarkable ease of use, allowing you to create everything from subtle separation to deliberately tousled styles with consistent, reliable results. What distinguishes EIMI Texture Touch from standard styling products is its multidimensional approach that combines light hold styling with essential nourishing benefits and exceptional reworkability. The professional-grade formula creates a transformative styling experience that not only delivers the desired texture and definition but also conditions hair with its nourishing blend of minerals and beeswax—addressing both immediate styling needs and hair condition in a single, versatile product. The clay texture provides exceptional styling flexibility, allowing for easy creation of piece-y, textured styles with a natural-looking finish that appears effortlessly styled rather than deliberately structured. Its remarkable reworkability means you can adjust and refine your style throughout the day without needing to reapply product or experiencing product build-up. Whether creating subtly defined short styles, adding texture to mid-lengths, or achieving that coveted "just-styled-enough" effect, this sophisticated styling clay helps you achieve professional results with exceptional ease and a distinctively natural, matte finish. Key Features: Features a unique blend of minerals and beeswax that provides light hold with exceptional reworkability. Creates a natural matte finish that enhances hair's texture without unwanted shine or product-heavy appearance. Delivers light yet effective hold that maintains style definition whilst allowing for adjustment throughout the day. Provides nourishing benefits to hair whilst styling for improved condition and manageability. Offers exceptional control for creating piece-y, textured styles with natural-looking separation. Works effectively to tame flyaways and frizz without creating stiffness or heaviness. Safety Information: Contains fragrance ingredients which may cause sensitivity in some individuals; avoid contact with eyes and discontinue use if irritation occurs. Please review all ingredients before use. Ideal for: Perfect for individuals seeking natural-looking texture with a matte finish and light, reworkable hold. Especially beneficial for creating casually textured styles, adding subtle definition and separation, or achieving an effortless, lived-in look with the freedom to adjust throughout the day. How to use: Warm a small amount (approximately pea-sized for short hair, hazelnut-sized for medium-long hair) between palms until product softens, then work through dry hair, focusing on mid-lengths and ends for definition or throughout for all-over texture. For more defined separation, use fingertips to twist and piece individual sections after application. Ingredients: Petrolatum, Cera Alba (Beeswax), Dicaprylyl Maleate, Propylene Glycol, Kaolin (Clay Minerals), PEG-10 Sunflower Glycerides, Quaternium-18 Bentonite, Silica, CI 77891 (Titanium Dioxide), Parfum/Fragrance, Ethylhexyl Methoxycinnamate (UV Filter), Limonene, Mica, Linalool, CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), Eugenol, Citral Product Details: Size: 75ml (2.53 fl oz) professional styling clay Format: Reworkable matte clay Hold Level: Light to medium, highly reworkable hold Primary Benefits: Natural texture, matte finish, reworkable styling Formula Type: Lightweight clay texture Finish Type: Natural matte finish without shine Hair Types: Suitable for all hair types, especially effective on fine to medium hair Hair Lengths: Ideal for short to medium styles, can be used on longer hair for ends-only texturing Key Ingredients: Beeswax, Kaolin (mineral clay), UV filter Professional Collection: Part of the EIMI styling range by Wella Professionals Application: Applied to dry hair for instant styling effects Texture Level: Medium definition for natural, piece-y effects Shine Level: Matte, no-shine finish Packaging: Professional jar for easy access Consistency: Lightweight clay that softens easily with heat from hands Fragrance: Pleasant, subtle scent UV Protection: Contains UV filtering ingredients to help prevent sun damage Reworkability: Exceptionally high level of styling adjustment throughout wear Shelf Life: 12 months after opening Storage: Store in cool, dry place with lid tightly sealed
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