This poster represents Jacques Richez's prize-winning entry in the competition for the official poster of the 1958 Brussels World Exposition, known formally as Expo 58. The design synthesizes the fair's central theme, 'Évaluer le monde pour un monde plus humain' (A World View: A New Humanism), through sophisticated visual metaphor.Richez employs a reductive modernist vocabulary: the seated figure, reduced to essential contours, contemplates the Atomium emblem, itself representing the crystalline structure of iron magnified to monumental scale. The quartered globe behind the figure suggests both geographical completeness and ideological division, a subtle acknowledgment of Cold War tensions even within the fair's optimistic framework.The typography exemplifies late-1950s Belgian graphic design, combining sans-serif rationalism with classical serif elegance. Printed by Poot in Brussels, this Dutch-language version was produced for the Flemish market. Expo 58 attracted 41 million visitors and marked Belgium's post-war return to the international stage, making this poster a significant document of European cultural history.Size: 35.5" x 23.5"Artist: Jacques RichezCondition: Very Good, Age-appropriate wear, fading and toning. Creasing in upper right corner. Original folds present. Light background scuffs. Faint signs of handling. Small tear repaired in lower center border. Medium repaired tear near upper right. Light scuffing in upper right. Diagonal bend in upper right. Please use the photo zoom feature to get a better understanding of overall condition. *Additional photos available upon request.
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