The first step to flawless. Hydrate it. Blur it. Lock it in. Makeup is only as good as the base you start with—and this primer is base-ically perfect. Our lightweight, skin-loving formula smooths, hydrates, and grips your makeup for long-lasting wear, while treating your skin to powerhouse ingredients that do more than just sit pretty. No more choosing between makeup and skincare—this multitasking must-have does both. Why You’ll Love It: ✔️ Hydrating✔️ Smoothing✔️ Blurring✔️ Long-Wearing This formula goes to work the second it hits your skin: Squalane + Shea Butter – Deep hydration without the greasy feel. These barrier-boosting ingredients soften and smooth while locking in moisture. Sodium Hyaluronate – A potent form of hyaluronic acid that pulls water into the skin, plumps fine lines, and delivers that juicy, fresh-faced glow. Vitamin C + Vitamin E – Brightening, protective antioxidants that improve texture over time. Licorice Root + Allantoin – Gentle and calming to reduce redness and irritation. Dimethicone/Vinyl Dimethicone Crosspolymer – Creates a breathable, silky-smooth grip that holds makeup in place all day. Trehalose – A sugar-based humectant that helps maintain skin's hydration and balance. Mica – Adds a soft-focus effect to instantly blur the look of pores and imperfections. ✨ It’s base-ically your glow-up in a bottle. The Perfect Pairing: Pair it with the wHiPi. Blurring Filter for the ultimate flawless, soft-focus finish that lasts all day. Together, they’re your makeup bag’s new dream team. How to Use: Start with clean, moisturized skin. Apply a small amount using fingers or a brush. Focus on areas where makeup tends to settle or fade (like the T-zone and under eyes). Let it set for 30–60 seconds before applying foundation or your Blurring Filter. Pro Tip: A little goes a long way. Wear alone for a fresh, blurred-skin finish! Clean-Conscious Formula: Free from sulfates and phthalates Safe for sensitive skin Non-comedogenic Supports your skin and your makeup routine Start your routine with a base that works as hard as you do.wHiPi. Base-ically Perfect Primer – for skin that feels amazing, looks flawless, and holds up all day.
