a premium toning treatment for blonde hair, designed to correct unwanted brassy and yellow tones while restoring hair health. powered by advanced PLEX/ technology, it strengthens and repairs the hair’s internal bonds, improving the structure of the hair, helping to prevent breakage while also making the hair smooth, shiny, and much more manageable. environmentally conscious and ethically developed, this product is vegan, cruelty-free, and formulated with sustainability in mind.Each 250ml bottle delivers up to 15 treatments, making it an ideal weekly ritual for maintaining radiant/expensive looking, salon-fresh blonde. DIRECTIONS FOR USE: shampoo hair as normal. apply a generous amount of the blonde toner evenly to towel-dried hair and comb through to ensure even distribution. leave on for 3 to 5 minutes when using it more frequently as a conditioner or if more toning is required it can be left on for up to an hour. (we recommend gradually building up to your desired tone over time) rinse thoroughly. there's no need for a conditioner as wiig is more than enough.*a patch test and strand test are recommended before use to achieve your desired tone.
