Yuka is named after the Yuka azalea. To draw inspiration for new ideas, Ben spends time in his happy place - outside surrounded by nature. For our women’s fall collection in particular, he didn’t travel much farther than his front yard before he hit the jackpot: bountiful shrubs of azaleas and camellias. In full bloom, these flowers are practically impossible to miss. Their vibrant, mosaic colors and sweet scent instantly catches your attention, and just like our designs - no two blooms are the same. For Ben, these blooms are particularly special as they’ve been a constant reminder of Mother Nature’s beauty throughout his life and every home that he’s ever lived in has had these shrubs planted in the yard. The next time you see azaleas or camellias may you be reminded of beauty and grace, and may you think the same when you wear this design.
