Built as a complete, ready-to-fish system, the YUM Yum Runner combines flash, vibration, and lifelike movement to trigger aggressive strikes. Designed for versatility, it excels when covering water and targeting fish feeding on baitfish. The YUM PULSE body features a hinged button tail that produces intense, natural movement, while downward-facing ribs help drive the bait into the strike zone for a more controlled presentation. Its Road Runner–style head includes a ball bearing swivel and a nickel-over-brass blade, delivering consistent flash and vibration on the retrieve. Head colors are matched to the body for a realistic, cohesive look, and a premium 4/0 sticky-sharp hook ensures solid hooksets. Whether fishing open water or around structure, this all-in-one runner provides dependable performance right out of the package. Key Features:• Complete underspin-style swimbait system• Hinged button tail creates aggressive swimming action• Downward ribs help maintain depth and control• Ball bearing swivel for smooth blade rotation• Nickel-over-brass blade adds flash and vibration• Color-matched head and body for realism• Premium 4/0 hook for strong, reliable hooksets Specifications Weight Pack Count 1/4 oz 1 3/8 oz 1
