Virtue Labs Smooth Shampoo 500ml Gently Cleanses | Reduces Frizz | Enhances Shine Tame frizz and restore silky smoothness with Virtue Labs Smooth Shampoo. This sulfate-free, deeply nourishing formula cleanses hair while targeting frizz at the source, sealing in moisture and smoothing the hair cuticle. Infused with the groundbreaking Alpha-Keratin 60ku®, this shampoo works to repair damage, strengthen strands, and enhance shine over time. Why You'll Love Virtue Smooth Shampoo ✔ Gently cleanses without stripping natural oils✔ Reduces frizz and flyaways for sleek, manageable hair✔ Seals in moisture and enhances shine for a polished finish✔ Lightweight formula applies sheerly with no greasy or heavy residue✔ Safe for colour-treated and chemically processed hair✔ Sulfate-free, paraben-free, gluten-free, and cruelty-free (Leaping Bunny Certified) Key Ingredients & Benefits Alpha-Keratin 60ku® – A pure, human keratin protein that repairs and strengthens hair from within Moisturising Complex – Helps retain hydration for smoother, softer hair Frizz-Reducing Agents – Work to smooth rough cuticles and minimise friction between strands Proven Results 97% of women said their hair looked smoother 97% of women said their hair looked healthier 80% of women felt their hair was more hydrated and frizz-free How to Use Virtue Smooth Shampoo Dispense a 20-cent piece-sized amount into palms Emulsify with a splash of water to create a rich lather Apply to wet hair, massaging into the scalp and lengths Rinse thoroughly and follow with Virtue Smooth Conditioner for best results Pro Tip: Since Virtue shampoos are highly concentrated, always lather in hands before applying to ensure even distribution. You Need Virtue Smooth Shampoo If… ✔ Your hair is frizz-prone, wavy, or curly✔ You want silkier, shinier, and more manageable hair✔ You use heat styling or chemical treatments and need extra protection Fragrance A calming botanical blend of lavender, sweet pear, and fresh mint essential oils, creating a restorative and refreshing experience with every wash. Size: 500ml The science behind Virtue's Alpha Keratin 60ku™, it has the power to repair hair unlike any other product on the market.
