Crafted by Woolstar for The Honest Label Filled with premium Tasmanian Downs Wool, the Holborn Eco Pure Wool Pillow provides balanced head support with a light, dry and breathable feel. Naturally temperature regulating, pure wool promotes airflow and moisture control to help keep your head cooler and more comfortable throughout the night. Encased in a smooth and quiet 420 Thread Count cotton sateen shell and made in Sydney, it offers lasting comfort, reliable support, and understated luxury night after night. Size: 45x70 + 5cm gusset What Makes Our Wool Pillows Different? Not all "Australian wool" is truly Australian.Many pillows sold in Australia are made overseas even though it is called Australian Wool Pillow. We partner with Woolstar, a proudly Australian-owned manufacturer based in Ingleburn, Sydney, who’ve been producing premium wool bedding locally for over 30 years. Every pillow in our exclusive Holborn collection uses 100% Australian Tasmanian wool, and is manufactured right here in Ingleburn, Sydney. ✔ 100% Australian Tasmanian wool✔ Made locally in Sydney✔ Over 30 years of heritage and expertise✔ Crafted by Woolstar for The Honest Label Sleep soundly, knowing what’s on your bed is genuinely Australian - through and through. Includes 1x Holborn Eco Pure Wool Pillow Medium Profile Features & Benefits Filled with 700 grams of 100% Tasmanian Downs Wool Medium profile 420TC 100% Cotton Sateen cover Naturally temperature regulating Made in Sydney, Australia Machine washable Care Guide Air well before use. Fluff and aerate frequently. Warm hand wash or machine wash on wool cycle with wool detergent. Do not bleach, soak or wring. Dry naturally or may be tumble dried cold. Do not iron. Dry-cleanable. Materials & Specs Fill fibre content: 100% Wool Fill weight: 700 grams Shell fabric: 420TC Cotton Sateen Pillow size: 45x70cm + 5cm gusset Profile: Medium Made in: Australia A Note on Longevity: Real Wool, Naturally Evolving Our Eco Australian Wool Pillow is filled with 100% real, homegrown wool - a natural fibre with extraordinary benefits for sleep, comfort, and wellbeing. Unlike synthetic fillings that rely on chemical treatments to maintain shape, wool responds organically to time and use. Over 6-9 months of nightly use, you may notice the pillow becoming flatter or denser - this is not a flaw, but a natural sign of authentic wool gently settling. Just like a favourite wool jumper, it evolves with you. We recommend refreshing your wool pillow every 6-9 months for optimal comfort and support. It’s part of the natural life cycle of a truly sustainable product. Designed with purity, performance, and the planet in mind. Care Tips for Your Wool Pillow To keep your wool pillow in optimum condition: Air out regularly in sunlight to refresh Hand or Machine washable on wool cycle with wool detergent Fluff and aerate frequently. Dry naturally or may be tumble dried cold. Do not iron. Dry-cleanable. Real wool naturally settles over time. With gentle care, you can prolong its comfort and performance. .holborn-icons { margin: 20px 0; padding: 0 !important; text-align: left !important; } .holborn-icons-grid { display: flex !important; flex-wrap: wrap !important; justify-content: flex-start !important; gap: 12px !important; margin: 0 !important; padding: 0 !important; } .holborn-icons-grid img { width: calc(33.333% - 8px) !important; max-width: 120px !important; height: auto !important; display: block !important; margin: 0 !important; padding: 0 !important; } @media (max-width: 480px) { .holborn-icons-grid img { width: calc(33.333% - 8px) !important; max-width: 100px !important; } } .thl-wool-faq-accordion { max-width: 760px; margin: 36px 0; font-family: -apple-system, BlinkMacSystemFont, 'Helvetica Neue', sans-serif; } .thl-wool-faq-title { font-family: Georgia, 'Times New Roman', serif; font-size: 24px; letter-spacing: 0.04em; text-transform: uppercase; color: #2c2416; margin: 0 0 18px 0; } .thl-wool-faq-item { border-bottom: 1px solid #e0d8c8; } .thl-wool-faq-item summary { cursor: pointer; list-style: none; padding: 16px 0; font-size: 15px; font-style: normal !important; font-weight: 700 !important; color: #2c2416; position: relative; padding-right: 28px; } .thl-wool-faq-item summary::-webkit-details-marker { display: none; } .thl-wool-faq-item summary::after { content: "+"; position: absolute; right: 0; top: 16px; font-size: 20px; font-style: normal; color: #9e8b72; } .thl-wool-faq-item[open] summary::after { content: "–"; } .thl-wool-faq-answer { padding: 0 0 18px 0; font-size: 14px; line-height: 1.7; color: #4a3d2e; } .thl-wool-faq-accordion { max-width: 760px; margin: 36px 0; font-family: -apple-system, BlinkMacSystemFont, 'Helvetica Neue', sans-serif; } .thl-wool-faq-title { font-family: Georgia, 'Times New Roman', serif; font-size: 24px; letter-spacing: 0.04em; text-transform: uppercase; color: #2c2416; margin: 0 0 18px 0; } .thl-wool-faq-item { border-bottom: 1px solid #e0d8c8; } .thl-wool-faq-item summary { cursor: pointer; list-style: none; padding: 16px 0; font-size: 15px; font-weight: 600; color: #2c2416; position: relative; padding-right: 28px; } .thl-wool-faq-item summary::-webkit-details-marker { display: none; } .thl-wool-faq-item summary::after { content: "+"; position: absolute; right: 0; top: 16px; font-size: 20px; font-weight: 400; color: #9e8b72; } .thl-wool-faq-item[open] summary::after { content: "–"; } .thl-wool-faq-answer { padding: 0 0 18px 0; font-size: 14px; line-height: 1.7; color: #4a3d2e; } Frequently Asked Questions What does sleeping on a Holborn Eco Wool Pillow feel like? Holborn Wool Pillow are filled with Pure Wool that have been turned into Wool Knobs (Tiny little Wool Balls) that are less than 1cm. With this unique structure, the pillow is puffy and a little springy when your rest the head on it, it squishes down less compared to other types of pillows, giving more support to your head and neck. Once you close your eyes, you’ll feel the temperature around your head is just right, not too hot and not too cold either. When you wake up, you’ll not feel a wet and damp head, but rather refreshingly dry and comfortably refreshed. Is the Holborn Wool pillow soft or hard? It’s not that soft that your head will fall into the pillow, it feels a little springy and provides solid support to your head and neck. It is not hard, but supportive. How is the Holborn Wool Pillow different to say a Memory Foam, or Latex pillow? The natural temperature regulation properties of Wool in the Holborn Pure Wool Pillow will help your head rest in the ideal micro-climate far better than other pillows, including memory foam or latex pillow. Memory foam pillow is better at moulding to your head’s shape than Holborn Wool Pillow, and Latex pillow has more bounce/spring compared to Holborn Wool Pillow. Why will Holborn Wool Pillow help me with my sleep quality? Backed by Woolmark research, wool's natural temperature and moisture regulation creates the stable sleep environment your body needs - so you wake up refreshed, not hot and restless. How long will it last? With proper care, your Holborn pillow will last for years - though the filling will gradually settle and become flatter under the weight of your head. You may find you actually love the height it settles at, like a favourite wool jumper that shapes itself to you over time. Some brands blend wool with polyester to prevent this, but at The Honest Label we've made a conscious choice to keep the Holborn 100% pure wool, so you get the full benefit of wool's natural temperature regulation and sleep quality. Find Your Best Fit Every sleeper is different. Use this guide to compare feel, support and sleep style. Product Fill Best For Support Profile Chamonix Goose Down Pillow 700g French goose down Side sleepers with medium-large build Medium-High Holborn Eco Pure Wool Pillow 700g Tasmanian Downs wool Hot sleepers Medium Cosybrooke Perfect Loft Pillow 800g hypoallergenic microfibre Most sleepers Medium
