Rare Beauty
Created by Selena Gomez, Rare Beauty is making a stand against unrealistic standards of perfection. This is makeup made to feel good in, without hiding what makes you unique. Airy and breathable, our skin-loving formulas go on easy for adjustable coverage and a fresh finish that always looks like you.
Rare Beauty
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Shop Our Face Makeup Products
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Makeup Tools & Accessories
GWPs
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Online Only Beauty Products
Cart Recommendations
Bestsellers
Our Holiday Collection
Stay Vulnerable Collection
Shop Our Newest Beauty Products
Get Selena's Look
Makeup to Match All Skin Tones
Shop Our Primer Collection
Spring Collection
For the Makeup Lover
As Seen on Social
Summer Collection
Fall Collection
Shop Our Collection of Bags
Prep & Set
Fresh Faced Essentials
Make Selena's Look Your Own
Shop Our Brushes
Our Full Size Faves & Travel Minis
Shop $15 & Under
Shop $20 & Under
Shop $30 & Under
Minis
Positive Light Collection
Kind Words
Shop $45 & Under
Sets
Rare Beauty Find Comfort Collection
#RareRoutine
Body
Comfy Collection
Rare Beauty Find Comfort Body Collection
Eyeshadow
Cheek
Awaken Confidence
Lip Essentials
Face Essentials
E-Gift Card
Blush
Shop Our Fragrance Products
Soft Pinch Collection
Beauty Products
Warm Wishes

Always an Optimist 4-In-1 Mist
USD 30.00

Blot & Glow Blotting Paper Refill
USD 5.00

Liquid Touch Concealer Brush
USD 20.00

Liquid Touch Foundation Brush
USD 30.00

Perfect Strokes Matte Liquid Liner - Black
USD 22.00

Always An Optimist Illuminating Primer Mini
USD 17.00

Lip Soufflé Matte Lip Cream
USD 20.00

Liquid Touch Brightening Concealer
USD 24.00

Soft Pinch Liquid Blush
USD 25.00

Rare Beauty E-Gift Cards
USD 15.00

Puffy Makeup Bag
USD 23.00

Rare Beauty Enamel Stickers
USD 8.00

Always an Optimist Illuminating Primer
USD 30.00

Stay Vulnerable All-Over Eyeshadow Brush
USD 15.00

Rare Beauty Decal Stickers
USD 5.00

Stay Vulnerable Melting Blush
USD 24.00

Stay Vulnerable Glossy Lip Balm
USD 20.00

Stay Vulnerable Liquid Eyeshadow
USD 20.00

Always an Optimist Pore Diffusing Primer
USD 30.00

Always an Optimist Pore Diffusing Primer Mini
USD 17.00

Always an Optimist Weightless Eye Primer
USD 21.00

Perfect Strokes Universal Volumizing Mascara
USD 24.00

Perfect Strokes Universal Volumizing Mascara Mini
USD 14.00

Always an Optimist Powder Brush
USD 30.00